Overview
Area Manager – Automobile Division Jobs in Geneva, Switzerland at Honda Motor Europe Ltd
Title: Area Manager – Automobile Division
Company: Honda Motor Europe Ltd
Location: Geneva, Switzerland
Role:
Reporting to the Sales Section Manager the role will be responsible for the successful delivery of the sales targets for the defined area (AOR). Working closely with the dealers to develop a strong manufacturer/dealer relationship offering the necessary support and guidance to achieve quantitative and qualitative mutual objectives.
Main Accountabilities:
Deliver sales targets in the AOR (wholesales and registrations)
Monitor dealer sales performance and overall profitability
Accountable for customer follow up, training, HSOS processes targets
Sales CSI scores, image and brand representation
Sales standards implementation and regular compliance
Develop and advise on local communication through efficient marketing action plan
Ensure consistent local communication in line with national strategy and taking into account regional needs and opportunities
Analyse and challenge local performance improvement in the AOR.
Join, support and manage any corporate project or request.
Main Responsibilities:
Ensure Dealer engagement in key sales objectives through understanding of strategy & goals and implement required sales activity plan by dealer
Follow up and deliver sales target by dealer
Report accurate forecast for all requested reports
Manage dealers’ new cars supply to achieve the sales volumes targets, mix and market penetration
Secure stock standards compliance at dealers: new cars, demo cars, courtesy cars…
Regularly report dealer performance, issues & develop countermeasures to close the gap
Provide support & guidance to dealers, promoting strong Honda/Dealer relationships
Advise and communicate best practice activity on marketing and promotional activities in line with national marketing and brand image.
Implement required brand presentation of facilities, product and customer process which adhere to Franchise Standards and CSI requirements including dealer composite tool.
PDCA the dealer sales process and offer coaching where required.
Motivate and incentivise partners via event activity or area-based league campaigns
Promote best practices sharing within the region and vs. national activities for sales activities
Coordinate corporate activities and manage their successful implementation.
Ensure permanent study on potential new dealers to achieve best market coverage.
Ensure successful launch of new dealers in collaboration with Sales and Dealer Development teams.
Sales support Responsibilities:
Fleet business development
Local marketing activities
Promote and support Honda connectivity solutions
Used car business development
Area definition:
French Swiss speaking area.
Qualifications, skills and experciences required :
Sales and target-achieving mindset
Ability to take ownership, report issues and propose/implement efficient solutions
Excellent interpersonal, negotiation and communication skills
Strong leadership and ability to take initiatives
Ability for efficient reporting and training
Proven understanding of retailer culture and structure
Flexibility and adaptability in changing environment
May have experience of car sales retailing
Intermediate marketing and promotional knowledge.
Fluent in French and English, German is an asset
